Secuvy

Major Ways GDPR Will Ensure a Better Customer Experience


What is GDPR Compliance?

Not everyone is aware of GDPR, especially when your organization resides outside the EU. However, GDPR is an essential term as it has ramifications for your agency’s security.

The EU understood a need to change its previous data protection directive and then came up with the GDPR stands for General Data Protection Regulation. GDPR considers the major data privacy regulation in 20 years.

With its new regulations, it hopes to give consumers control over their personal information. Consumers are in charge of their data. So they have control over who gathers and uses their data. They may easily block access to the person in charge if they don’t like how their data is utilized.

GDPR for Better Customer Experience

Breach of personal information is an offence and must be dealt with in the same way. Sorry is no longer a way out. Now people face harsh punishments and penalties for data privacy violations.

Transparency might feel overwhelming, but it is the right road for a better user/customer experience.

How Will GDPR Ensure a Better Customer Experience?

Even though there have been mixed reviews about GDPR, it is still a boon for every organization. Research shows that US organizations are least trusted when it comes to ensuring their customers’ data privacy. GDPR compliance is an asset to eliminate such a contradictory outlook.

The Following Points Will Explain the Positive Points of GDPR (Including Non-Compliance Pitfalls and Overall GDPR Requirements).

  1. The GDPR applies to every country’s organization, even those not covered under the EU. 

The GDPR replaced the data protection initiative 1995 in 2016 but was enforced by the EU parliament by May 25, 2016. Therefore, the GDPR applies to organizations in other countries, even if not from the EU.

Any organization that provides products or services to EU data subjects are liable to GDPR.

   2. The GDPR compliance governs all the personal information of a customer.

All your data that is collected through any conceivable online platform is governed through GDP. It covers everything from your biometric data to your email address.

The following are the list of personal data that comes under GDP:

  • Identity information is collected by every website, such as address, email address, name etc.
  • Data like IP address, RFID tags, and cookie data.
  • Health data
  • ethnic data
  • Governmental thinking
  • Sexual inclination

GDPR also governs all your social media posts, pictures, tweets

  3. The GDPR provides a total of 8 basic rights to every user 

Every customer has some basic rights towards their data security, and every organization is obligated to respect those rights.

  • The right to access:

Every consumer must have access to their personal information. In addition, they have the right to know how the organization is using their data. Therefore, always provide them with a copy of their data.

  • The right to be informed:

Customer’s consent is a must before gathering and processing their data.

  • The right to data portability:

A commonly used and machine-readable format is used while the users transfer their data from one service provider to another.

  • The right to be forgotten:

All the customers have the right to withdraw their personal information whenever they want.

  • The right to object:

Consumers can object to the processing of their data. And as soon as they raise that red flag, all the procedures must stop.

  • The right to restrict processing:

It is wholly up to the customers if they want to carry forward the processing of their data. And if they want it to stop, it must stop.

  • The right to be notified:

After a breach of any user’s data, they are notified about the same within 72 hours of you being aware of the breach.

  • The right to rectification:

Customers can update, complete and correct their data anytime they want.

4. A representative in the EU is a must if your organization is outside European Union to process EU residents personal data

The GDPR law suggests that to avoid non-compliance, every organization that does not fall under the European Union must designate a representative in the EU. Therefore, GDPR EU compliance is essential for easily processing customers’ data and bringing more traffic to your website from the European Union. In this way, your organization will be a part of the EU’s data protection companies.

5. There are major consequences of disregarding the GDPR law.

The GDPR requirement includes transparency for ensuring better customer service, and the data compliance regulation will ensure the same. However, some US organizations find it difficult to match the GDPR requirements. But GDPR law will spare no organization. They will be charged with serious compensation in case of non-compliance with the GDPR. Penalties can be as extreme as 4 percent of comprehensive turnover or 24.4 million dollars, whatever is greater.

6. The organizations are required to switch from “OPT-OUT” to “OPT-IN” mode to collect personal data.

GDPR regulation specifies the importance of asking users’ permission before collecting their personal data instead of assuming users’ consent. And it applies to every small detail of the customer. All the organizations are required to protect all the eight rights of the users. Transparency means asking for consent to collect the user’s data and scratch it as per their request.

7.GDPR compliance requires every organization to define and give access to their data protection act and policies clearly

The GDPR compliance requirements ensure that no organization tries to be smart by covering their data protection policies with legal terms that are untraceable. All the agencies are obligated to provide access and every detail about their data processing of personal data. You are accountable for your vendor’s privacy policies too. So it would be best if you were informed accordingly.

8.A minimum time limit is set to notify a customer about the breach of their personal data according to GDPR.

One of the most important GDPR key facts is that you must notify the user about the breach of their personal data within 72 hours of being informed about the same. It is one of the major steps taken by GDPR compliance companies. The more organizations are ignorant about GDPR compliance, the higher they will face the consequences.

9.According to GDPR compliance, you are always answerable to the user about their personal data.

It is the right of every consumer to raise a few questions about their personal data. Organizations are committed to providing the user’s information, such as where the data is collected? How is it used? etc., as per their request. The users have the right to rectify their information whenever they want. Organizations are obligated to completely erase their data if the user has invoked their “right to forget”. This process of erasing the user’s data by the company as per their request is called erasure.

Several data protection act facts will force every company to be at the top.

  • It formulates an improved data management.
  • It provides an increased marketing ROI.
  • It enhances cybersecurity.
  • It builds a better trust relationship between the company and the user.

    10. A Data Protection Officer is required to govern GDPR compliance  

A Data Protection Officer is responsible for regulating all the GDPR requirements. The major task is to oversee a company’s data protection strategy and monitor data storage and data transfer operations. In addition, it is responsible for educating and training employees on regulatory compliance, implementing policies to ensure GDPR compliance, responding to data subject access requests, and serving as the organization’s point of contact with GDPR Supervisory Authorities.

When is a company obligated to hire a Data Protection Officer?

  • Your company has the responsibility to regulate public property and infrastructure.
  • Your company is conducting a large-scale, systematic user data monitoring project.
  • Your company handles a lot of personal user information.

   11. Your Cloud-Based Storage must obey the General Data Protection Regulation

Many organizations have a misconception that their cloud-based storage is not covered under GDPR compliance.  But it is not true. Like other data storage providers like Microsoft Azure, Google Cloud, or Amazon Web Services, Cloud-Based Storage are compelled to abide by GDPR requirements. A Data Protection Officer is beneficial for this task.

  12. Human Rights is the topmost priority of GDPR compliance

The GDPR requirements are designed to safeguard the personal data of the consumers. They prioritize human rights over user experience. GDPR is a big, broad piece of legislation aimed at protecting consumer’s privacy and giving them control over their data. It is accountable for posing various obstacles to all organizations, particularly those whose systems rely entirely on data processing.

Final Words:

GDPR law states that every consumer has the right to know who collects their personal data. When is it collected? How their data is processed. Transparency is the key to a better user experience. GDPR compliance is required of any organization that deals with residents of the European Union, whether it is a member of the EU or not. The users have the right to rectify and erase their information whenever they want. For GDPR, human rights are always the first priority over user experience.

 

Related Blogs

Best Practices for Data Classification in ISO 42001 Compliance

Using Data Classification for Effective Compliance When working toward ISO 42001 compliance, data classification is essential, particularly for organizations handling

Getting Started with Data Classification for ISO 42001 Compliance: A How-To Guide

Laying the Groundwork for ISO 42001 Compliance Starting the journey toward ISO 42001 compliance can seem complex, but with a

A Comprehensive Guide To Data Subject Access Request (DSARs)

A Data Subject Access Request (DSAR) is the means by which a consumer can make a written request to enterprises

Understanding AI Compliance: Key Insights for Businesses

Navigating the Shift in AI Compliance Regulations The latest revisions in the Justice Department’s corporate compliance guidelines signal a significant shift for companies that rely on AI technologies. Secuvy’s dedication

Role of Data in Ensuring Data Security

Introduction The threat landscape around data security evolves each year due to factors like a lack of robust security measures, improper data handling, and increasingly sophisticated cyberattacks. With data growing

2023 Data Security Breach hacker

Lessons Learned From Massive Healthcare Cyberattack

It’s not often a cyberattack affects a substantial portion of Americans. In early 2024, UnitedHealth Group confirmed a ransomware attack on its subsidiary, Change Healthcare, resulting in a significant theft

Unstructured Data

A Structured Explanation of Unstructured Data

A Structured Explanation of Unstructured Data To corporate Privacy teams, the term “unstructured data” is frequently thrown around. Yet truly understanding what it means, and therefore knowing its implications and

Unlock the Power of AI for Data Privacy Observability

In today’s data-driven world, where privacy concerns loom large and regulations become increasingly enforced, Privacy teams face the formidable task of safeguarding their organization’s sensitive information while ensuring compliance with

AI data governance for ethical use

AI Data Governance for Fair Decision-making

AI Data Governance for Fair Decision-making Today Artificial Intelligence (AI) is a part of our day-to-day activities, and knowingly or unknowingly, it impacts our actions and decision-making. With the growing

Navigating New SEC Rules: The Ultimate Playbook for CISOs

In a significant development, the Securities and Exchange Commission (SEC) implemented new rules effective December 2023, aimed at enhancing transparency and consistency in the disclosure of cybersecurity incidents by registrants.

Seven Foundational Steps to Comply with DPDPA

Seven Foundational Steps to Comply with India’s DPDPA

The Digital Personal Data Protection Act (DPDPA) marks a significant milestone in India’s legislative history, culminating after years of negotiations and false starts. Enacted to safeguard the rights of India’s

What the SEC and SolarWinds are Saying to CISOs

In short, the pressure on CISOs to proactively manage and report incidents has reached a tipping point. In July, the SEC (Securities & Exchange Commission) approved a long-awaited cybersecurity framework

Universal Data Governance: How to Set Up One?

An organization can make use of universal data governance to stay ahead of its competitors. When governed in the right way, the collected data can help in identifying quality data,

Data Privacy Laws

U.S. Data Privacy Laws: What to Expect in 2023

Currently, over 130 countries have international data privacy laws in place to safeguard individuals’ data; with more countries, regions, and localities adding new ones in the coming years. These laws

CCPA

Is CCPA Applicable to your Business?

California Consumer Privacy Act (CCPA) came into implementation from Jan 1st 2020. In this blog post, we will talk about how it came into effect and how this law affects

ccpa-gdpr

CCPA vs GDPR

CCPA vs GDPR Regulation GDPR CCPA Enforcement Date May 25th, 2018 Jan 1st, 2020 Who needs to comply Any Business that collects or processes the data of EU citizens and

Global Privacy Laws

Global Privacy Laws

List of Global Privacy Laws European UnionGeneral Data Protection Regulation (GDPR) USCalifornia Consumer Privacy Act (CCPA) CanadaPersonal Information Protection and Electronic Documents Act (PIPEDA) BrazilGeneral Data Privacy Law (LGPD) ArgentinaPersonal

Secuvy-GlobalMap

Overview of Data Privacy Laws in 2022

What 2022 Entails for Data Privacy As much as digitalization is sweeping the world in a wave, there is an increasing need to secure and protect the volumes of data

ccpa

Data Discovery as the foundation for CCPA Compliance

Introduction Today, data is power. Qualitative, meaningful insights derived from collected data give businesses an edge in competition. However, consumer information privacy and the protection of their personal information has

ccpa and cpra

CCPA/CPRA Fines and How to Avoid These

CCPA/CPRA Fines and How to Avoid These The California Consumer Privacy Act of 2018 and the California Privacy Rights Act of 2020 are two privacy laws that aim to protect

Classification for Data Inventory and Mapping

How Does Data Classification Help with Privacy and Security?

Compliance regulations demand critical consideration for organizations that engage in a data-driven business. The foundation for this lies in data classification. AI-automated data classification is an efficient, cost-effective, and sustainable

Privacy Data Governance program

Privacy for Data Governance Teams

According to the Aureus Analytics report, it is estimated that the world’s data volume will grow at 40% per year from 2021 to 2026. Data has been recognized as a

GDPR and Consent

Data Subject Rights: Types of Consent

Today, there is high adoption of digitalization. Transactions of all natures happen online, leaving behind data trails, letting companies “store” or retain user data with them for marketing or value-addition

data breaches

Mitigate the Impact of Data Breaches in the Cloud

In today’s world, data is everywhere. From individuals to big organizations, data is used by everyone on an everyday basis. This data might include sensitive information, such as personal details,

gdpr data mapping

How To Prevent Data Breach With GDPR?

Within the past few months, the risk of data breaches for Universities and Colleges has increased to a great extent. The GDPR and UK Data Protection Act have come into

Does GDPR Apply to US Citizens? Here’s the Answer

General Data Protection Regulation, popularly known as GDPR, is European legislation associated with data privacy. Passed in 2018, the privacy legislation has revolutionized the modern digital landscape. As a part

Top 10: Most Common Types of Cyber Attacks

A cyber attack can be defined as a malicious, deliberate attempt to target one or multiple computer systems. Individuals behind the offensive action use different ways to steal and destroy

Find Sensitive Data in Google Drive and Gmail

How Secuvy AI Automates Data Discovery for GSuite Gmail and GDrive are the paramount emails and cloud-based services worldwide. Secuvy Al proposes peerless support to the sensitive data and personal

California Consumer Privacy Act (CPRA)

CCPA vs CPRA

CCPA vs CPRA While Californian businesses are still coping with becoming compliant with the California Consumer Privacy Act (CCPA), the government has implemented another privacy law – California Privacy Rights

New Zealand Privacy Act 2020

The long-awaited amendment in the New Zealand Privacy Bill, which proposes amendment in the Privacy Act 1993, finally got a green flag in the parliament in June this year. The

Brazil LGPD Privacy Law

In September 2020, Brazil finally implemented its General Data Protection Law or Lei Geral de Proteção de Dados (LGPD). While Brazil already has 40 sectoral privacy laws at the federal

Ready to learn more?

Subscribe to our newsletters and get the latest on product updates, special events, and industry news. We will not spam you or share your information, we promise.

Career Form

By subscribing, you consent to the processing of your personal data via our Privacy Policy. You can unsubscribe or update your preferences at any time.